The first thing your visitors notice will be the design of your website. A bad first impression can mean visitors just hit “back” right away, so you have to design your site correctly the first time. The information, ideas and insights of the following paragraphs will assist you in this.
Users can navigate your site easier when you have fixed-position navigation. This will make sure the navigation panel is locked in place as your readers move throughout the site. This is not only convenient for the visitor, but can also be useful for internet marketers, as this makes it easier for visitors to take some desired action (e.g. buy a product, sign up for a newsletter).
Check your webpages for broken links before publishing them. An error page after clicking a link is very frustrating for visitors to your page. Links can be checked manually, and you can also find software that will check your site to see if there are any broken links.
Make sure that you use the right anchor text. The anchor text of a link should clearly describe what the visitor should expect to see when he clicks on the link. For instance, if a link leads to your widget ordering page, the anchor text might read “Order widgets.” Specifically avoid using “click here” as anchor text.
Always ensure you are giving meaningful feedback, as this is what creates the communication between a website and its visitors. For example, if an action taken by a visitor results in an error, do not simply display “error occurred.” Instead, provide a message that explains what happened and how the visitor can correct the error by taking a different action. Without this feedback, visitors are more likely to grow frustrated and just give up by leaving your website.
Regularly distributing a newsletter can help to secure repeat visitors. Let your customers sign up for important events and updates so that they return to your site. Place the signup form in a sidebar on your site, and keep track of the people that sign up. Avoid trouble by only sending the newsletter to people who have signed up for it.
Research your keywords. The focus of your website should always be to give your users a quality experience, but you cannot do that if you are never seen. Keywords are what search engines use to guide people to your website.
Be sure your website works both with and without the “www” prefix. Some people will type this in before they head to your site as a force of habit, and some may not. You should make sure that customers will be directed to your site either way, or you may have some confused people on your hands.
To be updated on the new web design tricks, you should join an online forum. When joining these message boards you meet people who usually have an understanding of all the new web design technology. Without this new web design technology you could end up with a site that is completely outdated.
Have clear navigation. When a visitor comes to your site, make sure they can go through your site. You must have clear navigation to do this. Have all important links in prominent places. Try linking many pages in your site. Allow information be found from every part of the site.
A lot of times when you load up a page to your file server, you cannot find it when you type in the address via your browser. You always need to double-check and ensure that you named the file correctly. Some people literally waste days trying to pinpoint the problem they believe is major, when in reality it’s only a simple typo.
When selecting a domain name, it’s important that you’re creative. A big part of web design is having a site with a good, on-topic name. Having a catchy, relevant name will make people remember your website just as much as any design features would. Don’t think that a name isn’t an important feature.
Even if you pay a lot for your website design, you should leave the hosting to professional web hosts. You should do the design all by yourself (or as much of it as you possibly can), but allowing another person to be the keeper of your site will let you be free and will allow you to have your mind on different things and not just the site’s security and safety.
Do your best to stay consistent with your efforts when you are learning web design. You don’t want to learn a couple of things then come back a couple of weeks later and try to learn something new and already have forgotten the information that you had previously learned complicating your whole web design process.
If user or customer agreements are found on our website, speak plainly in them, avoiding legal jargon as much as possible. You want your customers to feel like they know what is going on and being said. Legal jargon will confuse your customers, and it will make them uneasy about your site.
Be sure to check around for people that can assist you with learning programs such as dreamweaver and photoshop. You can learn a lot through the internet but nothing beats hands on training from someone who is experienced with these programs, so talk to a friend and see what they can teach you.
Just because you’ve launched your site doesn’t mean the design process is finished. Be ready to stay active with your site. You don’t need to constantly tweak it, but it’s critical to update the site regularly. Regular updates are crucial, especially if your website hosts anything relating to current events. Updating a website is a bit more involved than just updating your blog. You will need to work.
Website design is one of the most powerful and fastest-acting factors that will influence whether or not a site’s visitors decide to stick around. You want the first impression of your site to be a favorable one. The advice that has been provided to you will help to make sure your site is one people will want to come back to.